Benson Boone is making waves with his new single, 'Mr. Electric Blue,' and its accompanying music video. The video, directed by Matt Eastin, is a humorous take on the struggles of an artist navigating the music industry. Released alongside his sophomore album, American Heart, via Night Street Records/Warner Records, the video showcases Boone taking on a series of odd jobs to pay off a supposed $10 million debt to his record label.
From Car Washes to Ice Cream Trucks
In the 'Mr. Electric Blue' video, Boone can be seen doing everything from walking dogs and manning an ice cream truck to selling used jumpsuits. One particularly memorable scene features him toplessly washing cars, adding a touch of humor and lightheartedness to the video's narrative. The video provides a quirky and entertaining visual representation of the challenges faced by artists in the industry.
American Heart, Boone's second studio album, follows his 2024 release, Fireworks & Rollerblades. The album features previously released singles such as 'Sorry I’m Here for Someone Else' and 'Momma Song,' the latter of which he recently performed on The Tonight Show.
Backflips and Musical Beginnings
Adding to the intrigue, a teaser for the 'Mr. Electric Blue' video reveals Boone's signature backflipping skills. The teaser, set three years in the past, depicts a young Boone showcasing his acrobatic abilities on a trampoline. A neighbor, played by Boone’s songwriting partner Jack LaFrantz, inquires about the backflips and jokingly asks if Boone can sing. This lighthearted exchange highlights Boone's playful personality and hints at the serendipitous nature of his musical journey.
Boone's penchant for backflips is well-documented, with memorable displays on Jimmy Fallon's The Tonight Show desk and at Governors Ball. American Heart was released on June 20th via Night Street Records/Warner Records.