Pete Davidson, the comedian and actor known for his roles on Saturday Night Live and in films like The King of Staten Island, is making a splash in a new arena: the business world. He's taking his entrepreneurial spirit to the hit ABC show Shark Tank, seeking a significant investment for his sock brand, DoubleSoul.
Davidson's Sock Ambition: A $500,000 Ask
In an exclusive sneak peek of Shark Tank Season 17, Davidson, alongside DoubleSoul founder Ben Rosenbaum, pitches the Sharks for a $500,000 investment in exchange for 4% of the company. The Sharks, including Robert Herjavec, Lori Greiner, Kevin O'Leary, and guest Sharks Kendra Scott and Rashaun Williams, were visibly surprised by Davidson's appearance.
Davidson explained his genuine enthusiasm for the brand, stating, "I got sent DoubleSoul [socks] a couple years ago, and I had to meet the team, and I wanted to be involved immediately." He further elaborated that he receives numerous products, but DoubleSoul socks stood out for their quality and design.
DoubleSoul: More Than Just Socks
DoubleSoul aims to redefine the sock experience, offering products that are "ultra cushioned, super breathable, and made from a recycled blend that's softer than butter." Rosenbaum, the founder, emphasized that buying socks shouldn't feel like a compromise, a sentiment echoed by Davidson, who humorously contrasted DoubleSoul with the generic, lifeless socks found in bulk bins at Foot Locker.
Will the Sharks Bite?
The episode, airing on September 24th, will reveal whether Davidson's passion and DoubleSoul's unique offerings can convince the Sharks to invest. Given Davidson's celebrity status and the brand's focus on quality and sustainability, it's sure to be a compelling pitch.
Beyond his business ventures, Davidson is also preparing for fatherhood. He and his girlfriend, Elsie Hewitt, are expecting a baby, and Davidson has expressed his excitement about this new chapter in his life.
What's Next for Pete?
Whether or not he secures a deal on Shark Tank, Pete Davidson's foray into the business world highlights his diverse talents and entrepreneurial drive. Keep an eye on the new season of Shark Tank to see the results!