Maluma, the global superstar, has taken New York City by storm! From lighting up the Empire State Building to launching a new fragrance, he's making headlines and captivating audiences worldwide.
Empire State Building Performance
This past week, Maluma performed an exclusive concert atop the iconic Empire State Building as part of the BOSS Bottled Beyond event, celebrating the launch of a new fragrance from Hugo Boss. The event was streamed live on BOSS's YouTube channel, quickly trending globally and drawing in thousands of viewers. From the 86th-floor observatory, with the Manhattan skyline as his backdrop, Maluma performed some of his biggest hits, including "Corazón," "Hawái," "Chantaje," and "Bronceador." The performance was designed to be intimate and exclusive, with attendees gaining special access to the observatory for a unique experience.
Madison Square Garden Triumph
Adding to his NYC takeover, Maluma also recently sold out Madison Square Garden. Thousands of fans sang along to his hits in a night filled with energy and surprises. This performance further solidifies Maluma's status as a leading figure in Latin pop. The show featured impressive stage production, special guests, and moments that quickly went viral on social media.
A Dream Come True
Maluma shared his excitement with his Instagram followers, expressing that performing at the Empire State Building was a dream come true. He even mentioned plans to light up the tower in the colors of the Colombian flag. "I want you to witness what we are about to experience. I love you very much," the singer added.
Maluma's recent performances and fragrance launch in New York City demonstrate his continued global impact and his ability to connect with fans on a massive scale. From intimate performances atop the Empire State Building to sold-out shows at Madison Square Garden, Maluma is solidifying his place as a true icon.